Remember when some girls used to avoid sugary pink growing up? Barbies, stickers, little purses, were all drenched in hot pink glittery mess in the 90’s (I still miss the era). Now, a new pink has arisen. One that is subtle and sophisticated. It’s called Pale Dogwood, a.k.a. Pantone’s 13-1404. Haven’t heard of the shade? No worries; it also kind of looks like a nice blush color. Or you can call it “power pink.” I’ve also heard it’s called “millennial pink” maybe because Pantone be direct-marketing to my generation..? Quizás.
Pink isn’t just a color to signify femininity. In 2016, Thinx’s lead design strategist, M. Y. Nguyen told Fashionista,”A muted pink speaks to our altering society’s understanding of femininity (i.e., traditional hot pinks and baby pinks that we often see used in feminine hygiene products or “girls’ toys”).” I can argue with that at all. There’s something soothing and attractive about this shade. I’ve seen it in ads and now I’m seeing everyone work it into their wardrobes. This pink is definitely a huge must-have trend for spring. Am I ready to swap my black wardrobe for a pink one? Not quite yet. But here are a few awesome pieces from Zara to test drive.